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Monarch butterflies are in drastic decline and habitat loss is the number one cause. You can make a direct difference. For every bottle of Merlot sold, Coffee Pot Cellars will fund Blossom Meadow Farm to grow a butterfly milkweed plant and will work with the Girl Scouts of America to plant and restore monarch butterfly habitat throughout Long Island in June of each year.
Milkweed (Asclepias spp.) plays a critical role in the monarch life cycle - they are the only plants that serve as food for newly hatched caterpillars. In fact the monarch population has declined by >80% within the last two decades – it is estimated that over 1.3 billion stems of milkweed (Asclepias spp.) will need to be restored for the species to bounce back (reference: Environ. Res. Lett. 12 (2017) 074005).